Baillat Studio

PichiAvo Mural

2019
  • Video Content + Scenography
Images 17 ↓
PichiAvo Mural

About

Produced as part of the 2019 edition of the MURAL Festival in collaboration with MAPP_MTL, this project's goal was to use mapping and laser games to animate a mural by the artistic duo PichiAvo from Valencia. In the spirit of VJing, it was performed in the evening with original music by Hologramme.

The project was aligned with the MURAL Festival's mission of democratizing street art as well as its more recent goal of experimenting with the intersection of urban art and digital art.

Video

MURAL FESTIVAL - PichiAvo LOOP 1

Video

MURAL FESTIVAL - PichiAvo LOOP 2

Video

Culture et industries créatives - Pichiavo remix de Mural, PichiAvo, Baillat Studio et MAPP_MTL

Result

Extending over 11 days, the MURAL Festival is North America's leading celebration of urban art. It attracts more than a million visitors per year.

Visitors by year 1 M
Baillat Studio
Est. 2014

We also work hand-in-hand with our clients to develop a singular visual language that turns their commercial aspirations into reality. Our approach to brand identity is based on deep listening and mindful observation, guided by intuition and a shared desire to explore uncharted territories.

Baillat Studio 73

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